Author - Adam Freedgood

• Is Healthy the New Green for Office Design?

  Posted 483 days ago, Author Adam Freedgood

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• The Biobased Boom

  Posted 591 days ago, Author Adam Freedgood

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• State of Sustainability in Craft Brewing

  Posted 800 days ago, Author Adam Freedgood

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• 5 Sustainable Foodtech Startups Redefining What's for Dinner

  Technology and Sustainable food: A partnership for the future

  Posted 1157 days ago, Author Adam Freedgood

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• Coffee Behaving Badly: Brand Equity in the Age of the K-Cup Invasion

  The two minute K-Cup invasion video by Halifax-based Egg Studios parodies the waste created by Green Mountain Coffee’s flagship Keurig brand. For brands, the consumer-driven #KillTheKCup campaign is a reminder that products like the plastic K-Cup are eternally at-risk of being called out for wastefulness, in ever more buzzworthy ways.

  Posted 1276 days ago, Author Adam Freedgood

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